How to make money on Instagram: 5 best waysInstagram is a top hub for influencers and content creators. From brand deals to getting paid directly by Instagram, there are a lot of ways to cash in on the app. Getting sponsored by brands is the ...
What top PR firms pay employees in the USPublic relations firms are hiring as the economy rebounds. Insider analyzed the latest government data to see how much PR firms pay employees. They include $280,000 for an EVP at Edelman and up to $1...
How TikTok is changing the music industryTikTok has become a go-to platform for discovering new music. Record labels, music marketers, artists, and other creators are all flooding the app with songs. TikTok is an essential promotional tool for music artists and record labels. Songs can rise up organically ...
How much money TikTokers make, according to creatorsTikTok has created a new generation of digital stars who have built massive audiences on the app. But many creators are still experimenting with how to make money. TikTok ushered in a new generation of digital stars. But for many creators, it can be difficult to mak...
How marketing and advertising is shaping the metaverseThe metaverse is getting a big boost from Facebook, Microsoft, and other tech giants. Marketers are scrambling to play in these virtual spaces, with NFTs, gaming initiatives, and more. The "metaverse" recently got a big boost from Facebook, now known as Meta, which ...
How much influencers get paid on Instagram, TikTok, and YouTubeInfluencers get paid a number of ways, from sponsorships to ad revenue. How much creators earn depends on factors like following size, engagement, and content category. Influencers earn money a number of ways, from sponsorships to selling merchandise. How much money...
How technology is changing the face of the advertising businessTechnology has upended the advertising business. Consumer privacy controls and changing shopper behavior are forcing advertisers to overhaul how they message to people. Here's a breakdown of Insider's coverage of how ad buyers and sellers are impacted. The advertisi...
How influencers reach out to brands to get paid collaborationsBrand deals are a top income source for many influencers. These collaborations often start with a pitch, through email or other methods. Insider spoke with creators across social media on how they pitch brands. One of the earliest questions aspiring influencers will...
How much top advertising agencies pay employees in the USAd agencies are trying to fill thousands of roles as the industry recovers from pandemic losses. Insider analyzed the latest government data to see what agencies paid employees. Salaries include up to $150,000 for a global marketing head at Omnicom to $200,000-plus ...
How many TikTok followers you need to start making moneyTikTok has exploded in popularity and some users are looking for ways to cash in. Creators turn to TikTok's built-in monetization tools, brand deals, and song promos to make money. TikTok has grown dramatically over the past few years, crossing one billion monthly a...
Seeking nominations for the rising stars in public relationsThe PR industry is constantly on the lookout for new leaders. Insider is seeking nominations for the rising stars in PR. Insider is seeking nominations for its third annual list of PR's rising stars. We're looking for ambitious execs with skills beyond basic tasks l...